Brief
Critical Report


Project name
Apple of your, apple of my eye


Processes
Digital Publishing


Duration
10 weeks (2019-2020)


Aim
To establish your position as a designer and explore a topic within your field of interest




︎︎︎
This is a dissertation that discusses objective and subjective approaches in design, derived from different branches of philosophical teaching.

If you are interested in reading the full text, you can find the reading copy here.


Here we have an apple.

I’ve invited an audience of 10: some young, some old; a general mix of people with different hobbies and expertise. I ask my audience to surround the apple in a circle and take one picture each of the fruit.

I then thank my audience and collect their photographs.

After the audience leave, it is my turn to take a photograph of the apple. I find an angle that I like: a perfect shot where the apple looks glowing red. I click the shutter.

Now for the question:
Which best represents the apple?





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©2020 Summer Xu